For the past couple years TOMS shoes has been the up-and-coming trend in the shoe industry. They broke the mold with the release of their shoes because no other shoe looks like theirs. When they first came out a lot of people couldn’t decide if they like how they looked…but one person would get them and then that would make their friends like how they looked, and then that would make those people’s friends like them, and etc. Etc. It also helps that they are some of the most comfortable shoes that your feet will step in.
Today, TOMS shoes are one of the best selling shoe companies out there…and it’s for another reason other than their looks and comfort. TOMS is an outreach company that’s motto is “One for One” – For every pair that you buy, a pair is given to a person in another country with no shoes. People complain about the $40-$70 shoes, which I know is tough to pay, but it is worth it because you know someone in need is getting a pair of shoes. Founder, Blake Mycoskey, wrote a book telling all about how the company began, lost a lot of money, and then slowly began to work its way up. He also talks about his vision and his personal experiences delivering shoes to the people in need.
Just recently TOMS has expanded their One for One to include sunglasses. For every pair of sunglasses purchased, someone in another country gets an eye exam and the needed prescription glasses or surgery. The sunglasses are pretty pricey averaging around $125 but a lot people pay good money for a pair of designer shades anyways, so why not buy ones that will help the health of someone in need?
So the next time you want to invest in a new pair of comfortable, all-purpose shoes, don’t be snob and buy Nike’s or Keds…buy some TOMS and help someone in need!